> For the complete documentation index, see [llms.txt](https://docs.tnid.com/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://docs.tnid.com/api-reference/002_company/002_ten_dlc/012__register_brand.md).

# Register 10DLC Brand

GraphQL endpoint: `/company`

Register a new 10DLC brand. This action submits the brand for approval. Once the brand is submitted the status is "PENDING\_REVIEW", and once approved by TCR the status will change to "ACTIVE".

Valid brand statuses are: -ACTIVE -REJECTED -EXPIRED -DRAFT -PENDING\_REVIEW

## Query

```graphql
mutation($input: TenDlcRegisterBrandInput!) {
  registerAndSubmitTenDlcBrand(input: $input) {
    brandId
    companyId
    displayName
    companyName
    entityType
    status
    phone
    email
  }
}

```

## Variables

```json
{
  "input": {
    "brandRelationship": "BASIC_ACCOUNT",
    "city": "San Francisco",
    "companyId": "00000000-0000-4000-8000-000000000001",
    "companyName": "Test Company",
    "country": "US",
    "displayName": "Test Brand",
    "ein": "12-3456789",
    "einIssuingCountry": "US",
    "email": "test@example.com",
    "entityType": "PRIVATE_PROFIT",
    "phone": "+14155551234",
    "postalCode": "94105",
    "state": "CA",
    "street": "123 Main St",
    "tenDlcApiKeyId": "00000000-0000-4000-8000-000000000002",
    "vertical": "PROFESSIONAL",
    "website": "https://example.com"
  }
}
```

## Response

```json
{
  "data": {
    "registerAndSubmitTenDlcBrand": {
      "brandId": "brand_123",
      "companyId": "00000000-0000-4000-8000-000000000001",
      "companyName": "Test Company",
      "displayName": "Test Brand",
      "email": "test@example.com",
      "entityType": "PRIVATE_PROFIT",
      "phone": "+14155551234",
      "status": "PENDING_REVIEW"
    }
  }
}
```